Colon cancer charity Meredith’s Miracles have been raising some eyebrows on Chicago’s public transport with these cheeky adverts.
The charity aim to promote awareness for both colon and rectal cancer – with colon cancer currently being the second-most deadly cancer in America.
The messages read: ‘No one wants to see this. Except your doctor,’ and they’ve been pretty effective so far, popping up on social media and bringing a smile to those facing the dreaded morning commute.
Regular rectal exams help early detection and often lead to a full recovery, which is why Meredith’s Miracles are pushing this campaign hard at the moment.
As well as being the second most deadly cancer in the U.S., according to Macmillan, it’s the third most common in the UK.
Click here for more information on colon and rectal cancer and screening the UK.