In an attempt to stand against homophobia and anti-gay discrimination, Toronto-based police officer Luke Watson dyed his hair pink for International Day of Pink.
Himself and colleague Ryan Willmer documented the hair-dying process on social media, then went round to visit schools in the area.
Then, he took to twitter and vowed that the colourful doo would stay an additional week for every 1000 retweets his picture received. It currently has 4700.
— Ryan Willmer (@RyanCP23) April 8, 2015Advertisement
According to its official website, International Day of Pink is aimed at “celebrating diversity and raising awareness to stop homophobia, transphobia, transmisogyny, and all forms of bullying”.
Officials on the website wrote:
The Day of Pink is more than just a symbol of a shared belief in celebrating diversity — it’s also a commitment to being open minded, accepting differences and learning to respect each other.
— Ryan Willmer (@RyanCP23) April 8, 2015
Well played, Watson!