For your carnivores out there, this is a bit of a kick in the bollocks…
A burger in New York has just been the named the best in the world by GQ magazine and only costs £4, but there’s a catch… it doesn’t contain any meat whatsoever. What. The. Fuck. Mind blown.
An impressive feat? Yes. Controversial? Very. The famous or infamous (depending how you look at it) Superiority Burger contains a full vegan patty, sandwiched in a bun with iceberg lettuce, tomato, dill pickle and sauce.
Instagrammers have been raving about its taste and texture, but all the ingredients in the chunky, nutty burger are unknown and the chef isn’t to keen to reveal his secret recipe… no surprises there really.
#SuperiorityBurger abriu suas portas em East Village, com um veggie burger como carro chefe que está sendo tão falado, mas tão falado.. Que por aqui já chamam de “Apocalipse”! ???? A lanchonete está fazendo fila na porta, dia após dia e dominando todas as páginas mais tops dos food critics e formadores de opinião de NY!!! Tudo por lá é vegetariano, e as vezes algumas opções veganas são incluídas no cardápio!! A próxima atração super esperada por todos é o Mac n Cheese vegano que deve sair agora em Julho!! Todos já pro East Village, provar a nova sensação da cidade!! ???????? Superiority Burger is ON with the new best veggie burger ever!!! Head up to the East Village and be ready to wait…. Everything is veggie on the menu, and sometimes they also have vegan options..!! Don’t miss out!! #VeggieBurgerApocalypse! ???? Endereço / Address: 430 East 9th StreetAdvertisement
FOOD: SUPERIORITY BURGER @superiorityburger – VEGETARIAN / VEGAN Looks like a delicious burger, tastes like a delicious burger and HAS NO MEAT. Pretty amazing little slider they do there, full of flavour, not full of animals. Inside is MUENSTER CHEESE ICEBERG TOMATO DILL PICKLE. #superiorityburger #nyc #burger A photo posted by NYC x NYC (@nycbynyc) on
The owner of the new East Village Superiority Burger joint, Brooks Headley, told the Wall Street Journal about the rise of meat-free burgers and said it’s not about whether the patty is beef or not.
I don’t need something indistinguishable from meat in order to feel like I’m eating a hamburger. The act of eating a burger is so iconic and so American, and it’s not just about the patty. It’s the squish of the bun, the crunch of the lettuce and the tang of the ketchup- there’s something primally satisfying in all that.
What has the world come to!? If you need me I’ll be crying onto my Big Mac…