In some rather good news for the likes of the Kardashians and Miley Cyrus, researchers claim that women who wear less clothing are perceived to be more intelligent.
In a study which admittedly sounds incredibly dubious, researchers at the University of Bedfordshire have just published a paper looking at the effects of women wearing ‘sexualised’ clothing. Yeah, they’ve actually spent time and money on this.
Sadly, it seems we’re still judging women based on how they look and not what they do or represent.
The research, conducted by Dr Alfredo Gaitán and other academics at the University of Bedfordshire, took 64 undergraduates (average age 21) and showed them photos of a model in her 30’s.
The first one showed her wearing a low-cut top, very short skirt and jacket and the second wearing a longer skirt and flesh-covering top.
The model was then ranked for her perceived intelligence, faithfulness, personality, morality, job status and intention to have sex.
Dr Gaitán said:
Contrary to our predictions it was the sexualised clothing which resulted in higher intelligence and faithfulness ratings.
However, it’s worth bearing in mind that the study had a very small number of participants and there are many variables that can impact the result.
Researchers had this take on the findings:
Have attitudes changed so much that people are not making negative judgments based on a woman’s dress? We think there are still negative attitudes out there, but perhaps people are seeing the sexy look more positively.
You have to have your doubts about the legitimacy of this claim, as what you wear shouldn’t ever affect perceptions of intelligence by that much, surely?
If it actually does impact our views that much though, it’s a rather depressing sign of the times.