UFC Sold In ‘Largest Franchise Sale In Sports History’

By : Kieron CurtisTwitterLogo

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Following the success of its bicentennial show, the UFC is set to confirm it has been sold for a staggering $4 billion -roughly £3.1 billion.

According to Fox Sports, the organisation’s new owners include WME-IMG as well as private equity firms Silver Lake, Kohlberg Kravis Roberts and Michael S. Dell.

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Zuffa LLC owners Lorenzo and Frank Fertitta will now step away from the business they purchased for just $2 million in 2001, while Dana White is expected to remain as UFC president and with operations also expected to continue from Las Vegas.

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WME-IMG – who are the leading investors in the new ownership structure – are best known as a talent and sports agency, with the UFC’s own Ronda Rousey represented by the group outside of her fight career.

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Ari Emanuel and Patrick Whitesell head up the agency and have worked alongside the UFC for years now, with Emanuel reportedly key in helping secure a seven-year TV contract with Fox back in 2011.

cash UFC Sold In Largest Franchise Sale In Sports History

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Turning $2 million into $4 billion in just 15 years, the Fertitta brothers are set to complete the largest sale of a franchise in sports history.

That is one hell of a profit!


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