The RSPCA is hunting for a man who was filmed cruelly beating a cat on a Snapchat video.
An appeal for information has been launched to help catch the man after the clip was shared on social media.
The distressing video shows the man grabbing the terrified pet by the scruff of the neck, before hitting it in the face.
He then goes on to give the defenceless animal three hard smacks on the head, before throwing it on the bed.
The innocent animal was thrown on the floor so hard, it bounced in the air before crying and running to hide in a corner.
All the while, the attacker and the person filming the clip can be heard laughing at the torturous behaviour.
The video was reported to the RSPCA on May 25 after a horrified member of the public saw the footage.
As reported by the Mirror, RSPCA inspector Boris Lasserre said:
We are appealing to the wider public to see if anyone can recognise the person subjecting the cat to this deliberate and violent beating and also the man who is filming this sick attack.
This is shocking behaviour and totally unacceptable. It is quite clear from the video that the cat is terrified even before it receives the repeated blows and is violently thrown down onto the bed.
We are appealing to anyone who may recognise something on this video to please come forward: it may be that they know the person, the cat, the room or the Snapchat username which posted the video – ‘the nyah Way’.
It may be friends, family, or even the parents who may not be aware that the family pet is being subjected to such gratuitous brutality.
I have a specific set of questions for these individuals when they are found.
The laughing from both of them throughout the attack shows they have a very worrying lack of humanity and empathy for the suffering of a living creature.
We are keen to identify the individual filming and the individual subjecting the cat the beating. We are now hoping the general public can help provide us with the information we need to bring those responsible to justice.
It’s hard to imagine why anyone would want to hurt such a gorgeous little animal.
Anyone who has any information about the person in the film should contact the RSPCA appeals line on 0300 123 8018.
Emma Rosemurgey is an NCTJ trained Journalist at UNILAD. She graduated from the University of Central Lancashire in Preston and started her career in regional newspapers before joining the LADbible Group team in 2017.