Kellogg’s Release Unicorn Froot Loops And They Look Amazing

Kellogg's / Instagram

This year the world has gone completely bonkers for unicorns and they are now set to take over your breakfast table.

Cereal has apparently been lacking glitter and rainbows since the dawn of time but now Kellogg’s is changing the game.

That’s because they have just released Unicorn Froot Loops, a very special limited edition cereal ready to take over the world.

The magic has landed! Have you spotted the Unicorn Froot Loops in your local @Asda? ?? #Unicorns #Kelloggs #cereal #FrootLoops

A post shared by Kellogg's UK & Ireland ( on

The cereal is available in Asda stores across the UK for £2.79 a box but you will have to be quick to grab one.

Michaela Mayoh, brand manager for cereal marketing UK and ROI, said in a statement:

The appeal of limited edition character takeovers on pack and embracing current trends is something that works well in store and is popular with our consumers.

Unicorns have been a phenomenon this year, and like we have previously, we are keen to tap into relevant trend with wide appeal.

Not only does the cereal come in a beautiful glittery box, but it is also one of the first Kellogg’s cereals to be fortified with vitamins as well as be a great source of fibre.

Let’s be honest, Kellogg’s are milking it with this one but we cereal-sly can’t wait to get our hands on a box.

Emily Murray

Emily Murray

Emily Murray is a journalist at UNILAD. She graduated from the University of Leeds with a BA in English Literature and History before studying for a Masters in Journalism at the University of Salford. Emily has previously worked for the BBC, ITV and Trinity Mirror. When Emily isn't writing about topics including mental health and entertainment, you can find her at the cinema which is her second home.