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AMD Announce Super Cheap ‘VR-Ready’ Radeon RX480 Graphics Card

by : Ewan Moore on : 02 Jun 2016 12:35
AMD Radeon RX 480-1200-80AMD Radeon RX 480-1200-80TechRadar

The prospect of PC based Virtual Reality fun is an exciting idea, but certainly a costly idea. A setup that can handle VR doesn’t really come cheap.

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Thankfully, The first graphics card based on AMD’s Polaris architecture arrives at the end of June. It promises the VR performance of a £400 GPU at a much cheaper press. Less than half, in fact.

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The Radeon RX 480 aims to make VR an affordable and viable prospect for gamers everywhere. The 4GB version will be available on June 29 for $199 (so probably about £160).

Where Nvidia are going for a powerful, fairly expensive graphics card with the GTX 1070 and 1080, AMD seems to be aiming for the widest audience first.

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AMD have described this as the “water drop” strategy, and it seems to be the exact opposite of Nvidia’s plan – We’ll have to wait and see if it’s a strategy that pays off.

t9mq4x985afcptkgkfset9mq4x985afcptkgkfseKotaku

The RX 480 isn’t looking to rival in the GTX 1070/1080 in terms of raw power. It’s more likely to deliver a similar level of performance to AMD’s Radeon R9 390X, or Nvidia’s GTX 980.

AMD call it: 

A disruptive technology that adds rocket fuel to the VR inflection point, turning it into a technology with transformational relevance to consumers.

Of course, bringing down the entry cost of VR is all well and good – but there’s no getting away from the fact headsets like the Oculus Rift and HTC Vive still cost a fair wad of cash.

ldga1yqllruow6blhknbldga1yqllruow6blhknbKotaku

All the same, there’s no denying that Virtual Reality gaming just got a lot cheaper overall, and a much more viable prospect for a great many of us.

Ewan Moore

Ewan Moore is a journalist at UNILAD Gaming who still quite hasn't gotten out of his mid 00's emo phase. After graduating from the University of Portsmouth in 2015 with a BA in Journalism & Media Studies (thanks for asking), he went on to do some freelance words for various places, including Kotaku, Den of Geek, and TheSixthAxis, before landing a full time gig at UNILAD in 2016.

Topics: Gaming

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DSOGaming and 1 other
  1. DSOGaming

    AMD Radeon RX480 officially announced, will be priced at $199, shows Crossfire surpassing GTX 1080

  2. Kotaku

    AMD's New Radeon RX 480 Is VR-Ready For $200