TOWIE’s Gemma Collins Launches Clothing Range


Hero to all Gemma Collins has launched her own clothing range designed ‘specifically for girls going on first dates’.

The Only Way Is Essex star has dubbed herself the ‘Royal Highness of all single girls’ creating a new collection which pays homage to American fashion designer Jeremy Scott.

Although the Celebs Go Dating star has yet to find the man of her dreams on the popular television show, Gemma has teamed up with the world’s largest dating app, Badoo, to design a collection she says every single girl needs.

Check out this behind the scenes peek at the collection:

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The range includes a cosy ‘Me-May’s’ sweatshirt – perfect for relaxing in, as well as a ‘Gem on the Hem’ skirt Gemma thinks will win any girl a second date.

Although the tongue-in-cheek use of print, heavy branding, garish hues and constant use of Gemma’s face and her ‘me-may’ catchphrase may not be everyone’s cup of tea, I can imagine it will excite the biggest GC fans.

Each piece of Gemma’s range has been inspired by the needs of the millions of single ladies who use the app around the UK.


Gemma took to Instagram to share her excitement about the range:

Finally I can announce my First Date collection with Badoo.

Girls, you might not always crack it off on your first date, but at least you can look FABULOUS.

Who wants one of these?

Since it’s Valentine’s Day tomorrow, Badoo are giving away bundles, including the GC jumper, the GC t-shirt and the GC phone case to 50 lucky winners.

All you have to do to be in with a chance of winning is fill in this form with your name, email address and the postal address you’d like Badoo to send your prize to – if you win.

The competition ends on Thursday February 22. Winners will receive an email to let them know if they’ve been successful.

Good luck if you’re applying!