Never wandered around the Saatchi, National Gallery or Tate, no? Well you’re far from alone, because a study has found one in six people in Britain have never set foot in an art gallery.
Nearly a quarter of those polled were unable to name Van Gogh as the artist who painted those famous Sunflowers, and only a third identified Roy Lichtenstein as the artist who created Whaam! – and get this, six per cent thought the artwork was George Michael’s.
The survey of 2,000 adults also showed three in five rate their understanding of art as ‘poor or worse’, with 44 per cent believing the art world is elitist and one in ten admitting they feel galleries are intimidating.
And it appears ‘Generation Z’ are the least knowledgeable when it comes to art, with one in seven unable to identify Pablo Picasso as an artist and one in 10 naming TV personality Alistair McGowan, famous for his celebrity parodies, as an example of the art impressionist movement.
Scott Phillips, founder of Rise Art commented:
The research shows that many Brits seem to feel a disengagement with art due to the long standing perception of the art world and the more elitist ‘establishment’.
This is such a shame as it has never been easier to access, experience and enjoy fantastic art online. Our aim at Rise Art is to bring great art to everybody, and make the extraordinary world of art more accessible.
In a bid to help mend Britain’s relationship with art, a troupe of naked ‘human canvases’ descended on London today.
Five ‘living versions’ of some of the world’s most famous artworks including Van Gogh’s Sunflowers and Edvard Munch’s Scream stood outside the capital’s art hot spots, before taking a ride on the tube and making their way across Millennium Bridge.
The human canvases, created by award-winning body paint artist Sarah Attwell, were commissioned by online art platform Rise Art in a bid to bridge Britain’s disconnect with the art world and bring art directly to members of the public.
Rise Art’s human canvases took a team of five artists over 12 hours to create, with the original artworks cleverly interpreted to remain as recognisable as possible while complementing the natural curves of the human body.
The application followed weeks of design development to ensure an exact representation of some of the world’s most loved and famed artworks.
Sarah Attwell said:
I’ve worked on a number of large scale projects but this has definitely been one of my biggest challenges.
We’ve worked hard to ensure we do these incredible artworks justice and are so pleased with the results.
I’ve always grown up around art, so have been thrilled to partner with Rise Art to create something bold yet accessible and show that great art really can be for everybody.
Rise Art is an online art platform that not only allows customers to buy art at affordable prices, catering for a range of budgets, but also provides options for art rentals.
Scott Phillips added:
While the Mona Lisa may not be available online, our team of curators are busy discovering the modern-day Leonardo da Vinci and the next Lichtenstein.
Anyone with any budget can own a fantastic piece of original art with real investment potential, all they need to do is log on and start discovering.
Go out, explore, these things are usually completely free as well.