So BBC Three have just gone and unveiled a new logo and who would have known that everyone would have a lot to say about it…
The old BBC Three logo was fairly simple and fitted in pretty well with the corporations style, but now look it looks like their marketing department freaked the fuck out and felt the need for change, in time with the switchover to online streaming next month.
The logo hadn’t changed in eight years and it seems fans of the channel had grown pretty attached. Explaining its decision, the BBC said its logo overhaul was designed with apps for tablets and smartphones in mind.
Along with its switchover, they now have a fresh new logo to go along with it and it’s a hell of a lot different.
The new logo consists of Roman numerals, with the third stroke turned into an exclamation mark.
A few welcomed the fresh new look…
@bbcthree great logo! Keep it up hunties!
— PROUDVISION TV (@PROUDVISIONTV) January 4, 2016
— Luke Spillane (@lukespillane) January 4, 2016
But sadly, it doesn’t seem everyone shared these guys enthusiasm for the design…
Look at that appalling alignment on the new BBC Three logo. I sincerely hope an intern made this. pic.twitter.com/uDhs12XPH3
— SensibleStu (@sensiblestu) January 4, 2016
— Peter (@CyberResearchUK) January 4, 2016
.@bbcthree What was wrong with your current logo? The new one’s rubbish; and nonsense.
— Carl Waring (@carlwaring) January 4, 2016
Others seemed to take serious issue with the fact it could have been for BBC Two…
— Toby Earle (@TobyonTV) January 4, 2016
— Kaya Burgess (@kayaburgess) January 4, 2016
While some just saw an opportunity to take the piss…
As bad as the new BBC Three (II!?) logo may look, at least it’s not a stick man touching himself… pic.twitter.com/VLZX3RcFy4
— Robin Edds (@robinedds) January 4, 2016
Some even drew comparisons with BBC Two comedy series W1A– which parodies life inside the BBC.
The new BBC Three logo is eerily reminiscent of that W1A episode pic.twitter.com/sfQ8IByFh3
— David Brisbane (@DavidB1996) December 7, 2015
To be fair, BBC Three poked fun at themselves and addressed the fact it looks a lot similar with this short clip…
Well, I think that could have gone a lot better…