Snapchat In Trouble Over This New 420 Filter

bob marleyPA

To commemorate the celebration of weed that is 4:20, Snapchat has adopted a feature which a lot of people aren’t happy about. 

Enter, the Bob Marley filter.

Though a revolutionary of reggae music, Bob Marley is equally famous for his Rastafarian lifestyle – which included smoking a lot of weed.

And through some absolutely bizarre reasoning, the people behind Snapchat decided it would be a great idea to let users black-up with the new filter (as you can see below)… Oh wait, that’s beyond unacceptable.


As you can probably imagine, Twitter users went absolutely wild declaring that the filter was ‘racist’:

Snapchat has since spoken out, according to The Guardian, saying:

The lens we launched today was created in partnership with the Bob Marley Estate, and gives people a new way to share their appreciation for Bob Marley and his music. Millions of Snapchatters have enjoyed Bob Marley’s music, and we respect his life and achievements.

Joseph Loftus

Joseph Loftus

Joseph Loftus is a Gold Standard NCTJ journalist with four years experience working for international and regional press.As well as working for UNILAD and LADbible, Joseph has worked as Liverpool Correspondent for Unsigned & Independent Magazine, as well as stints with the Liverpool Echo and Warrington Guardian.